Injectables and fillers
12 services we market
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- Botox
- Dysport
- Xeomin
- Daxxify
- Dermal fillers
- Juvéderm
- Lip filler and lip injections
- Lip enhancement
- Sculptra
- Radiesse
- Kybella
- PRP injections
Med Spa Marketing, SEO and Website Design
SEM Digital Marketing
Search Engineering Mastery
10 years getting Chicagoland service businesses found
Search Engineering Mastery. Always be found.
Own the “near me” search for every treatment you offer.
When someone nearby searches for Botox, laser hair removal or a HydraFacial, your med spa should be the first one they see. We make that happen with Google Search Ads, Google Business Profile optimization, SEO and local SEO built for Chicagoland med spas.
10 yearsmarketing service businesses
85%client retention over 7 years
$0long-term contracts, ever
MonthlyZoom performance reviews
Med spas we've partnered with
Aesthetic and wellness practices that trust us with their marketing.
Real Google results from real med spa clients
These come straight from our clients' Google Business Profile and Analytics dashboards: more people finding them, and more people calling, booking and asking for directions.
+5,477%Business Profile views, Apr–Aug 2026 vs. the same months in 2025
+238%calls, bookings, directions and website clicks, Dec 2025–Apr 2026 vs. the year before
2,350Business Profile interactions, Apr–Aug 2026
+2,641%website visitors in one year
Every view is a potential patient. Our job is to keep these lines climbing, month after month, and show you exactly how on a Zoom call.
Screenshots from individual client accounts, with client names withheld. Results vary by market, treatments and budget.
“70% of new service leads come from Google Search, rivaling referrals and repeat business in quality.”Jerry HallFounder, Website and Search Engineer
Why med spas stay with us
Local, accountable and focused on one thing: getting you found first.
85%
Client retention
For seven years, 85% of our clients have stayed with us. For many, we're the only marketing they need.
0
Long-term contracts
No contract, quick results and full transparency. You see what we're doing and what it's producing, every month, on Zoom.
Top 3
“Near me” is the goal
We build every campaign to put your treatments in Google's top map results for “[your service] near me,” ahead of your local competition.
Marketing built for how patients find a med spa
Most people pick a med spa from a Google search or the map results. We make sure yours is the one they see, trust and call.
Google Search Ads
Appear at the top of Google for searches like "Botox near me" or "laser hair removal Naperville." We build campaigns by treatment, follow Google's healthcare ad policies (including the rules around prescription injectables and weight-loss medications), and track every call and form.
Google Business Profile optimization
Your profile is what people see in Google Maps. We set up your categories, treatments, photos, posts and review requests so you rank higher in the local map pack and turn views into calls.
Med spa SEO
A dedicated, well-written page for each treatment you offer, answering the questions patients ask before they book: cost, downtime, results and who it's right for.
Local SEO for Chicago
Rank in the neighborhoods and suburbs you serve with location pages, local citations, and a consistent name, address and phone number across every directory.
Serving med spas throughout Chicagoland, including
- Chicago
- Gold Coast
- River North
- Lincoln Park
- West Loop
- Naperville
- Oak Brook
- Hinsdale
- Schaumburg
- Evanston
- Wheaton
- Downers Grove
- Orland Park
- Highland Park
ChatGPT Ads
Reach people asking ChatGPT for med spa and treatment recommendations.
New to ChatGPT Ads? Spend $500 and get $500 in eligible promotional ad credit.
Promotional availability and eligibility are determined by OpenAI and may change. Advertising spend is paid directly to the advertising platform.
Website design and hosting
Fast, mobile-friendly med spa websites with booking links, treatment pages and managed hosting, security and support. Quoted separately.
Every treatment on your menu gets its own campaign and page
Patients search for a specific treatment, not "med spa." We build ads and SEO around the services you want to grow, including:
Laser and energy
9 services we market
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- Laser hair removal
- CO2 laser resurfacing
- Moxi laser
- BBL laser
- Laser tattoo removal
- Scar laser removal
- Ultherapy
- RF microneedling
- RF skin tightening
Facials and skin
11 services we market
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- HydraFacial
- Microneedling
- Vampire facial
- Chemical peels
- VI Peel
- Dermaplaning
- Microdermabrasion
- Korean facials
- Facial massage
- Facial lymphatic drainage
- Skin rejuvenation
Body and weight loss
7 services we market
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- Medical weight loss
- Peptide weight loss
- CoolSculpting
- Body sculpting
- Body contouring
- Skin tightening
- Non-surgical face lift
IV therapy and wellness
5 services we market
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- IV therapy
- IV drips
- Vitamin IV therapy
- Red light therapy
- Health and wellness programs
Practice types
7 types we market
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- Med spas
- Medical spas
- Aesthetic clinics
- Cosmetic dermatology
- Facial spas
- Laser hair removal studios
- IV and wellness clinics
A monthly Zoom review, not a report you never read
Every month we meet face to face, walk through the numbers together and agree on what happens next.
- Performance review across every active marketing channel
- Local Services Ads lead quality and booking conversion feedback
- Google Search Ads performance and return on ad spend
- Website traffic and conversion review
- Action items and strategy for the month ahead
- Open Q&A and consultation time
What our clients say
Five-star reviews from business owners on Google.
★★★★★
Jerry has been amazing to work with! He’s quick, efficient, reasonably priced, and always responsive. Most importantly, he’s helped us improve our website and generate great leads through Google. We’ve been extremely happy with his work and would highly recommend him! Wish I would have started with him from the get go!
Dani DucharmeGoogle review
★★★★★
Jerry Hall with SEM Digital Marketing has been a huge asset to my business. He helped optimize my website SEO and really dialed in my local SEO, which made a noticeable difference in how easily clients can find me online. His knowledge of Google Search Ads is also incredible—he knows how to target the right audience and get real results, not just clicks. I’ve seen an increase in visibility and quality leads since working with him. Highly recommend if you’re serious about growing your business. Thank you!
LoGoogle review, Local Guide
★★★★★
I hired SEM Digital Marketing to build a new website for our home services company and to support us with ongoing digital marketing and local SEO services. SEM has helped us present our business more professionally online, improve our visibility in local searches, and support new customer leads through Google and through our new website. Would definitely recommend their SEO services!
Marco MontielGoogle review
Build your med spa marketing plan
Programs start at $1,000 a month. Pick your services and budget to see a starting estimate, and we'll email you a custom quote.
Your recommended program
Med Spa Launch Program
Estimated setup
$1,000
Estimated management
$1,000/month
Your final program will be customized around your treatments,
locations, competition and goals.
Pricing shown is an initial estimate, not a binding quote. Advertising
spend is separate from SEM Digital Marketing management fees.
No long-term contract. Transparent reporting. You keep ownership of your accounts.
Med spa marketing questions
How much does med spa marketing cost?
Management starts at $1,000 a month plus a one-time setup fee. The final price depends on your services, number of locations and ad budget. Your ad spend is separate and paid directly to Google or the ad platform.
Can you run Google Ads for Botox, fillers and weight loss?
Yes. Google restricts ads that mention prescription drugs, which affects injectables and weight-loss medications. We set up campaigns and ad copy that follow those policies so your ads stay approved and keep running.
How long does it take to see results?
Google Search Ads can start bringing in calls as soon as campaigns go live. Google Business Profile and local SEO improvements usually build over the first few months, and competitive Chicago treatment searches take longer.
Do I own my ad accounts and website?
Yes. Your Google Ads account, Google Business Profile, analytics and website stay in your name. If you ever leave, everything stays with you.
Do you require a long-term contract?
No. We earn your business month to month, and 85% of our clients have stayed with us over the last seven years.
How will I know what's working?
We meet on Zoom every month to review every active channel, your lead quality and bookings, ad performance and website traffic, then agree on next steps together.
Which areas do you serve?
We work with med spas in Chicago and throughout the suburbs, including Naperville, Oak Brook, Hinsdale, Schaumburg and Evanston, and with practices outside Illinois too.